Case Study: Image-Line expands international sales and streamlines global payments and compliance with 2Checkout

Image-Line Expands International Sales via Multiple Channels with 2Checkout

Image-Line, creator of the FL Studio digital audio workstation used by creators worldwide, sells in more than 100 countries with major markets in the US, Canada, Germany and the UK. Rapid international growth brought complex challenges: staying compliant with varied sales tax and payment regulations, offering localized payment options, and managing multiple sales channels including direct online sales, in-app purchases and 50+ distributors and resellers.

Image-Line outsourced payments and order processing to 2Checkout’s Avangate Monetization Platform (with Channel Manager), centralizing channels and automating tax, compliance and payment workflows. The move improved the purchase funnel and shopper experience, reduced drop-out rates, streamlined refund and chargeback handling, and delivered faster commerce support and internal efficiencies across digital and physical product sales.

Image-Line

Kim De Meyst

Executive Management