Case Study: Spotta supercharges hiring with video recruitment from 24sessions

How Spotta Supercharged Their Hiring With Video Recruitment

Spotta, the Netherlands’ largest activation platform, recruits around 15,000 young mail deliverers each year. To engage this mobile-first generation and maintain a personal touch in its hiring process, Spotta wanted a more efficient way to conduct its many home-based interviews. 24sessions provided a video recruitment solution to help digitize this process.

24sessions implemented the platform in a three-step approach: training video recruiters, piloting the process in two regions, and evaluating results against KPIs. The impact was strong: after more than 200 online conversations in 10 weeks, Spotta cut cost per appointment by 69% from €54 to €17, saved about 60 minutes of travel time per interview, and achieved an 8.6/10 candidate satisfaction score while maintaining delivery quality.

Spotta

Wilfried Poorthuis

Director