22 Group
59 Case Studies
A 22 Group Case Study
Supersonic Phonic Friends, a phonics programme created by expert Anna Lucas, came to 22 Group for a new website. The challenge was to create an engaging online presence that would inject new life into phonics, portraying their programme as exciting and brain-friendly for both teachers and children, while also establishing their brand as they were just starting out.
22 Group designed and built a website with an enchanting woodland theme, heavily featuring the programme's existing character illustrations to create a friendly and adventurous feel. The solution included an interactive scrolling element and an easy-to-navigate educational portal with integrated resources. The result was a successful website that helped hundreds of children progress in reading and writing, with teachers reporting a significant reduction in classroom planning time.