Case Study: Railway Mission refreshes its brand and website with 22 Group

Railway Mission refreshes its brand after 135 years with 22 Group

Railway Mission, a charity supporting UK railway workers, approached 22 Group for a complete brand overhaul. Their challenge was to refresh their brand to better communicate their 135-year history and important work while also modernizing their digital presence.

22 Group developed a new brand identity and website, drawing inspiration from 1930s railway posters for the color scheme. The solution centered on a logo featuring a railway viaduct to symbolize the charity's core values of longevity, strength, and support. The vendor delivered a new strategic brand and a fully designed and built website.

Railway Mission