Case Study: Relocation Agent Network achieves a modern brand identity with 22 Group

A 22 Group Case Study

Preview of the Let Alliance Case Study

Let Alliance modernises its brand and website with 22 Group

The Relocation Agent Network, a respected UK network of independent estate agents, required a modernized brand identity. Their existing branding was tired and did not reflect the collaborative quality of the network or appeal to members and home-movers. The vendor, 22 Group, was engaged to provide branding and website design services to refresh their visual identity for the 21st century.

22 Group delivered a comprehensive rebranding, creating a versatile new logo, a vibrant color palette, modern typography, and directional graphics representing movement. They also designed a new, fully mobile-optimized website. The solution maintained key brand recognition elements while using more emotive imagery. The result is a modern, lasting identity that network members are proud to use and that clearly communicates the customer's relocation journey.


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