20North
22 Case Studies
A 20North Case Study
Medical Packaging Inc., LLC (MPI), a leader in pharmaceutical packaging solutions, sought to expand its digital presence and bring new users to its website. They partnered with the vendor 20North to implement a strategic SEO program aimed at increasing brand awareness and authority.
20North executed a long-term SEO strategy centered on in-depth keyword research and the production of valuable long-form blog content. This approach resulted in a 106% increase in total keywords and a 53% increase in organic users, with their blogs bringing over 6,000 new users to the site. The vendor's work successfully established MPI as an industry resource and generated a steady source of organic traffic and conversions.