Case Study: Eloquence captures new business with eCommerce SEO and PPC management from 1Digital Agency

Eloquence expands business since early 2020 with 1Digital Agency

Eloquence, a producer of high-end home furnishings, wanted to complement its ongoing organic SEO growth with a paid search strategy to capture additional qualified demand. They partnered with 1Digital Agency, which was already managing their eCommerce SEO, to implement a PPC campaign that would target high-intent queries without cannibalizing their existing organic efforts.

1Digital Agency implemented a complementary eCommerce PPC campaign designed to work in tandem with the existing SEO strategy. The solution used insights from the SEO work to structure paid campaigns around high-intent search terms, concentrating spend where organic presence had not yet been earned. This disciplined approach captured incremental, qualified demand on a faster timeline, genuinely adding to the durable organic growth already underway.

Eloquence