Case Study: Vintage Tub & Bath achieves 100% online revenue growth with 121eCommerce and Adobe Commerce

A 121eCommerce LLC Case Study

Preview of the Vintage Tub & Bath Case Study

Vintage Tub & Bath increases online revenue 100% with 121eCommerce

Vintage Tub & Bath, a premium home fixture retailer, faced challenges with an outdated Magento 1 platform that caused poor site performance, crashes during high traffic, and difficulties with their previous developer. They partnered with 121eCommerce to migrate to Adobe Commerce to gain a stable, scalable foundation and a modern mobile-optimized shopping experience.

121eCommerce executed a full migration to Adobe Commerce, integrating complex systems like the Salsify PIM and P21 ERP, and implemented Fastly for performance optimization. The new site featured a mobile-first design, Instagram galleries, and enhanced search. As a result, within a year, Vintage Tub & Bath saw a 100% increase in online revenue, a 63% rise in orders, and a 23% growth in average order value, thanks to the work of 121eCommerce.


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