Case Study: New England Legal Foundation modernizes its brand and boosts engagement with 118Group

New England Legal Foundation modernizes its brand in 15 weeks with 118Group

The New England Legal Foundation, a public discourse organization, faced the challenge of an outdated website and a complete lack of branding. The incoming president engaged 118Group for a comprehensive rebranding and web design service to modernize their look and start his tenure with a refreshed, professional organizational identity.

118Group designed a new patriotic and powerful logo and completely redesigned the website to exude professionalism and pride. The solution included bold calls-to-action to fuel donations and a user-friendly structure to grow membership. The ongoing relationship also includes the design of promotional materials. The president noted the team was ultra-responsive and talented, leading to a second successful project engagement with 118Group.

New England Legal Foundation