Case Study: Green Newton creates a clearer, more engaging climate action website with 118Group

Green Newton transforms its website in 30 meetings with 118Group

118Group partnered with Green Newton, a community-based climate action nonprofit, to address the challenges posed by its outdated and confusing website. The site's cluttered navigation and heavy visual identity obscured the organization's work and created barriers for residents seeking information and for donors trying to support its mission.

The solution implemented by 118Group involved a comprehensive website redesign and information architecture strategy. The team created a modern platform with user-centric navigation, a brighter visual identity, and reusable content templates. This empowered staff to manage the site independently and provided clear pathways for community engagement. The new site serves as an optimistic and actionable digital home, positioning Green Newton for future growth and impact.

Green Newton