Case Study: Wiss achieves AI-era accounting leadership with 10Fold

Wiss drives 100+ media placements and #1 share of voice with 10Fold

Wiss, one of the nation’s fastest-growing accounting and advisory firms, faced the challenge of repositioning its established brand for the AI era. The firm needed to evolve its market perception from a traditional service provider into a technology-powered strategic advisor to differentiate itself in a competitive market and build credibility with technology buyers. Vendor 10Fold implemented an integrated communications strategy to address this.

10Fold's solution combined proactive media relations, executive thought leadership, digital marketing, and awards. This program successfully repositioned Wiss, securing over 100 media placements and moving them from last to first place in share of voice among competitors. The results included nearly 1 billion media impressions, five industry award wins, and a significant expansion of visibility into business and technology media, establishing Wiss as a leading voice on AI-powered accounting.

Wiss