10Fold
33 Case Studies
A 10Fold Case Study
SecurityScorecard, a global leader in cybersecurity ratings, was rapidly growing but its media coverage was primarily brief mentions in lower-tier outlets. To build its brand and solidify its position as a cybersecurity unicorn, it partnered with the PR agency 10Fold to increase the quality of its media coverage while maintaining quantity.
10Fold implemented a strategic media relations program that included a rapid response service for breaking news and leveraged the company's threat intelligence data and public sector expertise. This solution resulted in a 44% increase in total media coverage and a 137% increase in feature articles. 10Fold also secured prominent placements in top-tier outlets like The Associated Press, POLITICO, and The Hill, significantly elevating SecurityScorecard's thought leadership profile.