10Fold
33 Case Studies
A 10Fold Case Study
AnswerRocket, an AI and advanced analytics company, faced the challenge of launching its Max AI platform and establishing itself as an innovator in a crowded market. As a self-funded company with no prior PR, it was difficult to stand out from competitors and shift its perception from a data analytics firm to an AI leader. 10Fold was engaged to provide public relations services to overcome these hurdles.
10Fold implemented a comprehensive PR and social media program that secured 138 media placements over two years, including top-tier publications. The solution included proactive pitching on timely trends, establishing executives as thought leaders, and placing customer use cases. As a result, AnswerRocket achieved the #1 share of voice against competitors, increased social media followers by 27.2%, and more than doubled its social engagement rate, generating over 5,700 leads.