Case Study: Tech For Good achieves a unified social media voice with 100 Pound Social

Tech for Good builds a regular branded social heartbeat with 100 Pound Social

Tech for Good, a non-profit helping organizations with social responsibility challenges, struggled to create a cohesive social media tone and produce regular content covering complex global issues. They partnered with the vendor 100 Pound Social to address these challenges using their Social Media Posts Plan.

100 Pound Social provided a dedicated UK-based content team to create three posts per week for LinkedIn and Facebook. The solution gave Tech for Good a consistent, branded voice and a regular publishing schedule. The results included more followers responding to calls to action, allowing the non-profit's team to focus on their core work instead of content creation.

Tech for Good